Boosting Online Sales for a Niche Industrial Supplier
A small industrial supplier that specialized in custom metal parts wanted to improve their online sales. Despite a solid reputation, they weren’t generating enough business from their website.
01 Challenges
Their website wasn’t optimized for search engines, and they were losing out to competitors. The site lacked clear calls-to-action, so visitors weren’t converting.
02 Approach
We started with an SEO overhaul, fixing on-page issues and implementing keyword strategies that targeted their ideal customers. On top of that, we revamped their product pages to include stronger calls-to-action and made the buying process more intuitive.
03 Solution
Organic traffic increased by 60% within six months. Website conversion rates jumped by 35%. Online sales increased by 20%, directly contributing to revenue growth.
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